Creatividad e Innovación

Semestre Agosto -- Diciembre 2013.

Caso " Design pondering and innovation at Apple”.

Valor: 15% de la calificación del base parcial.

Fecha límite sobre entrega: sábado 21 de septiembre, eleven: 00 pm hours

Lee un caso " Design pondering and advancement at Apple”, que encontrarás ubicado en la sección sobre " Archivos” del grupo de la cual clase sobre Facebook. Luego que lo hayas leido, realiza lo siguiente:

1 . Manera equipos para dos matrimonios.

2 . Cara un mapa mental la cual represente como se plantea en un caso. three or more. Busca y ve el video " Steve Jobs interview: We hired an unacceptable guy” (duración aproximada sobre menos de you minuto). Le?a un mapa mental delete mismo. some. Busca con ve el video " Think different” (duración aproximada de you minuto). Anverso un mapa mental del mismo. your five. Investiga el concepto de " Design Thinking”. Haz este reporte que tiene los resultados de su investigación. Analiza esta información:

Talk about price in 1997 (Jobs comes back): about $5; share value in early 2010: about $250. Market increased (early 2010): about $250 billion; greater than GE, 7x of Sony, which have higher revenue and significantly more products and people. Income: about $35 billion last year; expected to reach about $50 billion in 2010. Application store(s): 1 billion downloads in 9 a few months after start; 1 , 000, 000 iPads distributed after 4weeks (as of case date). En equipo, responde cada una de las siguiente preguntas:

1 . What is innovation? What does innovation mean?

installment payments on your Why features Apple recently been so powerful? What do you attribute that to? a few. We've been talking about innovation, and we're today looking at Apple and its success. Where really does ‘innovation' go with that success? What is innovation by Apple? some. Is there a methodical " approach” to creativity at Apple? If yes, just how would you characterize it? Could it be imitated? If perhaps no, why not? 5. What business is usually Apple in? Computers? Mobile phones? Innovation itself? 6. If you competed against them, will they become vulnerable? Do they have an Achilles heel? What...


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